Bulletin editors can readily submit samples of their work that can be quantified, graded, and judged according to specific criteria. PR men must not only originate a submission, but provide suppporting documentation with comments and/or explanation. As a rule men doing PR are not shrinking violets, and will have files and records of all recent events, so compiling the year's activities is at least an excellent review exercise. PR ideas and projects reported through PROTY entry will provide input to a central entity, and the evaluation and comments by experts will undoubtedly give better insight and knowledge to all participants.
There are two options to the Public Relations Officer of The Year promotion.
Remember that the PR effect does not necessarily depend upon successful completion of any project, rather it is judged on the amount of actual PR (Spreading the Gospel) that was accomplished.
Additional information is available from:
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Burke, VA 22015-2137